In the digital world, simply existing online isn’t enough. But what if your audience isn’t even seeing your brand? With Black Friday approaching, it’s the perfect time to take action and make sure your business stands out.
This Black Friday, we’re offering a Free Digital Strategy Review & Social Media Audit to help you attract, engage, and convert your target audience.
Why Your Business Needs An Audit (Now More Than Ever)
- 86% of people ignore paid ads online (HubSpot). This means that if your digital strategy is mostly ad-driven, you could be missing out on a big portion of potential customers. Are you finding ways to engage your audience authentically?
This audit is your chance to identify and fix what’s holding you back—at no cost.
Here’s the 9 Gaps You’ll Discover with Our Free Review
Website
- Homepage and Navigation Flow
We evaluate your homepage’s effectiveness. Is it capturing attention within the first few seconds? We’ll review if the navigation makes it easy for visitors to find what they’re looking for or if they’re likely to drop off.
- Mobile Optimisation
With most users browsing on mobile, we’ll check how well your site performs on different devices. Are your pages loading fast? Is everything readable and clickable on a small screen? Ensuring mobile usability is key to keeping visitors engaged.
SEO (Search Engine Optimisation)
- Keyword Analysis and Page Optimisation
We audit how well your website ranks for essential keywords related to your industry. Are you targeting the right phrases? We’ll recommend high-impact keywords you may be missing and optimize page content for better search visibility.
- On-Page SEO Elements
A quick check of title tags, meta descriptions, headers, and image alt text to see if they’re optimized for both search engines and user engagement. Ensuring these basics are correct makes it easier for search engines to understand and rank your content.
Social Media Effectiveness
- Content Engagement Review
We dig into the performance of recent posts across your social channels. Are certain types of posts getting more engagement? We’ll suggest types of content—like videos, carousels, or customer stories—that your audience connects with the most.
- Audience Targeting and Reach
We analyze if your posts are reaching your ideal customers. Are your ads targeting the right demographics? We’ll pinpoint potential mismatches and provide targeting suggestions to help your posts reach people who are likely to become customers.
- Brand Voice Consistency
We check if your brand voice is consistent across all posts and platforms. Do your posts feel cohesive and in line with your brand values? We’ll help ensure that every post reinforces a clear and memorable brand image.
Data-Driven Insights
- Analytics Review
We assess your existing Google Analytics or social media insights to see what’s working and what’s not. We’ll provide a clear summary of key performance metrics and suggest adjustments that align with your business goals.
- User Feedback and Reviews
We examine customer feedback across platforms (Google, Facebook, Yelp, etc.) to identify common themes. Are there recurring complaints or praises? We’ll offer recommendations to improve customer satisfaction and leverage positive reviews.
Spotlight your blind spots. We’ll review your digital presence to find areas that could be hurting your visibility and conversions. Maybe it’s unengaging social content, missed SEO opportunities, or a user experience that needs work. No cookie-cutter advice. We’ll give you specific recommendations tailored to your industry and audience, so you can see real, tangible results.
A roadmap to boost conversions and engagement. Our team will provide a step-by-step plan, giving you the clarity to start making impactful changes right away. Did you know companies with a clear strategy are 313% more likely to report success in their digital marketing ? We’ll help you build that roadmap.
Make the Most of Black Friday with Three Piece Marketing
Black Friday offers a prime opportunity to attract new customers, increase sales, and strengthen your brand’s digital presence. With a free digital strategy review and social media audit from Three Piece Marketing, you’ll have the insights you need to enhance your online performance, drive engagement, and maximise conversions. Let us help you uncover your business’s full potential.
For a fresh perspective on your marketing strategy, get in touch with Three Piece Marketing today (landing page link). Let’s work together to ensure your business stands out this Black Friday season and beyond.